Wednesday, April 23, 2014

Anthropologie's store windows honor Earth Day

Anthropologie's Earth Day monarch butterfly protection initiative (as part of their corporate social responsibility program) spans from the corporate office's selection of the charitable program all the way down to their windows. It's a visually stunning initiative that is both meaningful and relevant - especially with the launch of this video around Earth Day.

Take a look at the beautiful video which shows an Anthro window creation team building the decor for one store. Anthropologie raises awareness of the plights of the monarch butterfly species (as it faces loss of habitat and climate change) through stunning artistic creations for their stores.

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